Koreanz / Moon Tea

Koreanz / Moon Tea

Category:

Social Media Management

Duration:

Three Months

Koreanz branding featuring a bold logo for Korean BBQ and comfort food. The design includes a modern font with a flame icon, traditional Korean script, and vibrant visuals of bibimbap and side dishes on a sleek black background.
Koreanz branding featuring a bold logo for Korean BBQ and comfort food. The design includes a modern font with a flame icon, traditional Korean script, and vibrant visuals of bibimbap and side dishes on a sleek black background.
Koreanz branding featuring a bold logo for Korean BBQ and comfort food. The design includes a modern font with a flame icon, traditional Korean script, and vibrant visuals of bibimbap and side dishes on a sleek black background.

This project involved full scope social media management for a local Asian fusion restaurant. I handled content production—filming, editing, designing graphics, and scheduling posts—while leading monthly strategy sessions to align marketing efforts with business goals and promotions.

TOOLS USED

Adobe Premiere Pro, Illustrator, and Photoshop were used to produce content, while Meta Business Suite handled post scheduling. I also used DataBox for analytics tracking and performance reporting.

OUTCOME

Despite only working with them for part of the quarter, we saw a 12 percent increase in impressions and a 17 percent boost in reach—totaling 56,959 impressions and 25,795 accounts reached. These results were achieved within just two months of strategic, consistent content execution.