Category:
Brand Identity Design
Duration:
Ongoing
Freelance Security is a veteran-owned company providing affordable event, church, and property security. The project started as a logo design but expanded into full brand identity development, including business cards and a custom website still in progress. The goal was to give the company a professional, trustworthy image to support its growth.
TOOLS USED
Adobe Illustrator and InDesign were used for the brand identity and print collateral. The website is being developed using Framer, structured for easy client access and future scalability.
OUTCOME
The final logo features a strong shield design with an FS monogram and a star placed between the letters to represent military service and leadership. Though still in development, the brand visuals have already positioned the company as more credible and cohesive as it begins scaling up operations.